Amy finely crafts emails, landing pages, content offers, web graphics, and the occasional print piece into strong extensions of your identity that deliver powerful marketing messages with a compelling, visual punch. She will treat your brand with the utmost respect and devoutly study your identity standards until she “gets” you. Color, shape, texture, space, typography, balance, hierarchy, and proportion are the foundation of her world and she conscientiously applies them with each decision. Design is her life and she pushes each project into something special.
She has over 16 years of solid design practice, and deftly maneuvers between the realms of digital and print. She has expert-level skills with Adobe Creative Suite, and a strong understanding of the realities of designing and coding for email. She graduated Magna Cum Laude from Eastern Michigan University with a Bachelor of Fine Arts Degree with an emphasis on Graphic Design. She also studied typography at the London School of Communications and user-focused Web design at the Rocky Mountain College of Art and Design. She has been with ID for years and is energized by the changing landscape of digital marketing.
When she’s not glued to her MacBookPro, she can be found learning to play the cello, studying Krav Maga, or hiking in Colorado’s glorious back-country.
Her personal motto: “If you bold everything, nothing stands out.”