Lisa is a brand-building, content-curating, demand-generation bada$$. As an agile Account Director, she is well versed when it comes to transforming marketing from lead generation to sales enablement to customer engagement across the entire buyer’s journey. She brings a blend of both corporate and agency experience to provide strategy, execution, management, and optimization for ID’s clients. Lisa’s work ethic is nothing short of amazing—most days, she’s the first to arrive and the last to leave. We really ought to get her a softer chair.
Before making her mark at ID, Lisa helped create remarkable marketing for TD Ameritrade Institutional, Exclusive Resorts, and Gates Corporation. These projects achieved impressive results, set a foundation for continuous improvement, and connected marketing spend to revenue generation.
Lisa is an active member and two-time board member of the Colorado Business Marketing Association. She has a passion for vintage Mustangs and American futbol and is known to fake illnesses during the World Cup.
Her personal motto: “Plan big. Bring passion. Deliver amazing results. Make a real impact.”