As a senior copywriter at Intelligent Demand Jennifer Raye (JenRaye) Adams provides over twelve years of comprehensive B2B and B2C creative, content, and marketing strategy. Her forte is storytelling, crafting compelling narratives to cultivate connections, create influence, and strengthen engagement. She started her career in video production. She continues that passion and, over the years, has helped clients develop innumerable types of videos, animations, and national and international commercials, even a regional Super Bowl ad.
Prior to ID, JenRaye worked for a wide variety of industries and clients—from start-ups, to SMSBs, to Fortune 500s. She has worked with amazing clients like IBM, Cisco Systems, Target, Nintendo, Novartis, Alcon, Société Générale, Sanofi Pasteur, and many more.
JenRaye graduated with a BFA from the University of Minnesota, College of Design and has expanded her competencies with Masters’ level writing courses at the University of Texas, Austin.
When not working, she likes a long road-trip and exploring haunted places. She also has been writing and directing live theater productions for over fifteen years, including shows at iconic Second City Chicago, UCB LA & New York, and Groundlings. She is a proud cat mom, combining her love for all animals and marketing by volunteering with numerous rescue organizations.