Denver, CO – Intelligent Demand, a leading B2B revenue growth agency, is joining ABM platform leader Demandbase and research and advisory firm TOPO for a multi-city roadshow that will offer attendees a chance to learn how to advance their account based marketing (ABM) knowledge from the industry’s leading technology and service providers at a hands-on ABM workshop.
Kicking off in Denver on February 13, 2019, ABM in 2019: Take a Closer Look at Your Strategy will give marketing and sales teams across the US and Canada the opportunity to hear from leading ABM service providers and the brands who have transformed their marketing operations using an account based approach. TOPO’s Craig Rosenberg will be diving into the framework of ABM and making it work for your organization and then you will get a chance to ask a panel of ABM practitioners about their challenges, strategies and wins with ABM at their own company.
“What ABM needs in 2019 is stories. Real customers talking about real results and practitioners giving advice based on work that is actually fulfilling ABM’s promise to accelerate revenue, increase engagement rates, fuel sales pipelines, and track actual dollars back to an investment in marketing,” says Intelligent Demand CEO, John Common. “We want to be a part of that narrative in 2019 by telling real stories of how our team at ID is helping our own customers succeed and grow with an account based approach every single day. This is why we are joining Demandbase and TOPO for a series of ABM workshops that not only deliver valuable insights and best practices, but provide a platform for attendees to hear real customer stories.”
The workshop will include:
- Practical application of ABM principles presented by TOPO Co-Founder & Chief Analyst Craig Rosenberg
- Real life examples of how practitioners just like you have been able to successfully scale ABM strategies at their companies
- Framework of ABM asset from TOPO to take back to your team to share all the insights
ABM in 2019: Take a Closer Look at Your Strategy dates:
Denver – February 13th
Chicago – February 21st
San Francisco – February 28th
Toronto – March 6th
New York City – March 19
Boston – March 21
**Registration for this event is now closed*
About Intelligent Demand
Intelligent Demand (ID) is a full service revenue agency that helps our clients find, keep and grow relationships with their ideal customers. We give our clients the capabilities they need to expertly connect marketing budgets to measurable business impact, and permanently transform how they grow revenue.
Our solutions target the pillars of world class revenue performance: integrated revenue growth strategy, customer-centric go-to-market planning, account based and demand generation programs, sales enablement programs, and best-of-breed technology, data and analytics services.