Filter Resources
![Go-to-market strategy](https://intelligentdemand.com/wp-content/uploads/2022/10/ID-GTM-Blog-Card-1025x769-1-768x576.jpg)
Aligned Go-To-Market Strategy and Why You Need It
So, it’s planning season, which also means it’s time to examine your go-to-market strategy and…
![Marketing Budget](https://intelligentdemand.com/wp-content/uploads/2022/10/ID-YearEndPlanning-Blog-Card-1025x769-1-768x576.jpg)
6 Tips for Planning Your Marketing Budget for 2023
Every year around this time many companies undergo forecasting and budget planning for the coming…
![Sales Pipeline Coverage](https://intelligentdemand.com/wp-content/uploads/2022/09/ID-ResourceCenter-Card-1025x769-JohnSales-768x576.jpg)
Q&A: What Should our B2B Sales Pipeline Coverage Be vs. our Sales Goal?
It's planning season again. We got this question from one of our clients -- and…
![B2B Brand](https://intelligentdemand.com/wp-content/uploads/2022/09/ID-BlogImages-ContentLib-1025x769-1-768x576.jpg)
The Convergence of B2C and B2B and How Brands Can Help
The topic of B2C and B2B “convergence” has been written about many times. Essentially, the…
![Go-to-market strategy](https://intelligentdemand.com/wp-content/uploads/2022/06/ID_GTM_Blog2_Content_Offerblock-768x576.jpg)
5 Reasons why a great go-to-market strategy is pivotal
This is the second installment in a series of articles all about B2B go-to-market (GTM). If…
![Go-to-market strategy definition](https://intelligentdemand.com/wp-content/uploads/2022/06/ID_GTM_Blog1_Content_Offerblock-768x576.jpg)
B2B Go-To-Market Strategy — a Simple, Straightforward Definition
We talk about go-to-market strategy a lot at ID because it’s at the core of what…
![Sales Engagement Platform](https://intelligentdemand.com/wp-content/uploads/2022/05/ID_Blog2_RevOps_SalesEngine__Blog_Library.jpg)
Boost Your Sales Engine: Accelerate Revenue with a Sales Engagement Platform
Tools + Technology, Without Strategy = Recipe for Disaster A Business Development VP I worked…
![Flirting with the best of Intent(ions)](https://intelligentdemand.com/wp-content/uploads/2022/04/blog.library.jpg)
Flirting With the Worst of Intent(ions)
Learn what dating apps can teach us about scoring prospects with intent data.
![John B2BMX](https://intelligentdemand.com/wp-content/uploads/2022/03/johnblog_march.jpeg)
8 big takeaways from the B2BMX 2022 conference
I haven’t been attending many in-person events for the past two years. So I was…
![John Common](https://intelligentdemand.com/wp-content/uploads/2022/02/ID_JohnBlog_Image_730x544.jpg)
Intelligent Demand’s brand evolution: Through the eyes of CEO and Founder, John Common
It’s a borderline cliché in the consultancy/agency business when a firm updates or evolves its…
![2022 Leadership](https://intelligentdemand.com/wp-content/uploads/2022/02/sydney-rae-geM5lzDj4Iw-unsplash-e1643737469569-768x512.jpg)
Leadership in 2022: 6 Reminders I’m Taking to Heart
The world has been in bonkers mode for two years now. In fact, one could…
![Fireside Chat Recap](https://intelligentdemand.com/wp-content/uploads/2022/02/shutterstock_1524387134-scaled-e1642111224958-768x513.jpg)
Webinar Re-Cap: Advice for Go-To-Market Success in 2022
Just a couple of weeks ago, Craig Rosenberg, Distinguished VP, Analyst at TOPO (now Gartner)…