Filter Resources
![John B2BMX](https://intelligentdemand.com/wp-content/uploads/2022/03/johnblog_march.jpeg)
8 big takeaways from the B2BMX 2022 conference
I haven’t been attending many in-person events for the past two years. So I was…
![](https://intelligentdemand.com/wp-content/uploads/2023/03/Marketing-Funnel-Flip-Funnel-Demand-Waterfall.jpg)
Dear Funnel, We Owe You An Apology
SiriusDecisions’ new Demand Unit Waterfall has got me thinking about funnels a lot. I love…
![](https://intelligentdemand.com/wp-content/uploads/2021/12/IDMK-LinkedIN-Ads_Show-Must-Go-On_Woman-768x401.png)
What leading SaaS companies are doing to drive demand in today’s buying environment
During this critical time, bridging online and offline experiences to build relationships is now more…
![Media Budget Planning During Covid-19](https://intelligentdemand.com/wp-content/uploads/2021/12/Media-Budget-Planning-During-Covid-19-768x512.jpg)
Reallocate, not Retreat: Digital Media Strategy Shifts in Response to COVID-19
Like many in the marketing space, the Media & Analytics team at ID is still…
![](https://intelligentdemand.com/wp-content/uploads/2021/12/ON24_WEBINAR-768x496.jpg)
[Webinar] 5 Lessons from B2C Marketing to Innovate B2B Experiences
ID's Creative team and ON24 dive deeper into the things we can learn from B2C…
![Best Marketing Campaign of the Year](https://intelligentdemand.com/wp-content/uploads/2021/12/GTT-Intelligent-Demand-Best-Marketing-Campaign-Expy-2019-768x400.png)
Winner: Best Marketing Campaign of the Year
We were thrilled to take home the EXPY award for Marketing Campaign of the Year…
![4-Core-Demand-Approaches---Blog](https://intelligentdemand.com/wp-content/uploads/2021/12/4-Core-Demand-Approaches-Blog-768x512.png)
The 4 Core Demand Approaches: 1:One, 1:Few, 1:Many, and 1:Everyone
Whether your goal is to acquire net new customers, to retain existing customers, or to…
![Agile Helps Campaigns Succeed](https://intelligentdemand.com/wp-content/uploads/2021/12/Agile-Helps-Campaigns-Succeed-01-768x402.png)
How Agile helps campaigns succeed
At Intelligent Demand, we use Agile practices to ensure our clients' campaigns get into market…
![Agile Agency - Scrum Board - Intelligent Demand](https://intelligentdemand.com/wp-content/uploads/2021/12/Agile-Scrum-Board-Intelligent-Demand-768x512.jpg)
How Agile Improves the Customer Experience, and Increases Speed to Market and ROI
How Agile plays a pivotal role in delivering the experience our clients are looking for.
![Agile Marketing - How to Become Agile - Criteria for Becoming Agile - Agile Agency](https://intelligentdemand.com/wp-content/uploads/2021/12/How-to-Become-Agile-Criteria-for-Becoming-Agile-Agile-Agency-768x512.jpg)
How to Become Agile: The criteria you need to meet
Are you really Agile? More and more agencies and marketing teams are saying they are…