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Fatima Manning

Meet an IDer: Fatima Manning

Intelligent Demand is an integrated revenue growth agency. We exist to help transform marketers into…
Marketing Jobs

Landing the perfect marketing job during imperfect times

It’s common knowledge, searching for a new job is a long and tedious process. There’s…
Dr. Martin Luther King Jr.

MLK Day offers many lessons for us this year.

I was doing some learning and reading in preparation for MLK Day this coming Monday...…
Salesforce leads

It’s Time to Kill the Lead Object in Salesforce: Part 1

On the philosophical roots of sales/marketing misalignment, the alchemy of account based revenue, and how…

What leading SaaS companies are doing to drive demand in today’s buying environment

During this critical time, bridging online and offline experiences to build relationships is now more…
Media Budget Planning During Covid-19

Reallocate, not Retreat: Digital Media Strategy Shifts in Response to COVID-19

Like many in the marketing space, the Media & Analytics team at ID is still…

[Webinar] 5 Lessons from B2C Marketing to Innovate B2B Experiences

ID's Creative team and ON24 dive deeper into the things we can learn from B2C…
TOPO ABM Webinar

The Experts from Intelligent Demand and TOPO Answer Your ABM Questions

Intelligent Demand CEO John Common and TOPO Senior Analyst Eric Wittlake answer your account based…
OpsStars 2019

ABM Flight School: It’s Time to Scale

Intelligent Demand is headed back to OpsStars to host another must-attend workshop - ABM Flight…
ABM Pilot Success - ABM Leadership Alliance

How to Ensure ABM Pilot Success

Intelligent Demand CEO John Common was asked by the ABM Leadership Alliance for advice on…
ABM MeetUp

ABM Meetup: Designing and Scaling an Account Based Pilot

Intelligent Demand is bringing back the ABM Meetup. The first topic: Designing and Scaling an…
CDP-Platform-Intelligent-Demand-Blog

We Need to Get Our Data Together

Having a central repository of clean, comprehensive data to connect to marketing automation would solve…